Think with Zeeshan

All of us definitely use social media for brand visibility, promote the product about the company, do lead generation campaigns, and many more. But social media is more than that and all the platforms used and optimized properly can give highly effective results for the brand. We definitely need to create engaging content, develop a persuasive message, and plan the social media post as per the target audience. Here I would like to highlight the 4 social media strategies which can give the best result for your brand: 1.Social Listening: Social listening is about managing the reputation (both positive and negative) of the brand on the social platform. Social Listening helps to identify the product gap, content gap, get to know the requirement of the customer and take actions accordingly. Some of the useful tools for social listening are Google Alerts, Radiance, and Mention. 2.Social Influencing: It is about creating high-quality and engaging content in different mediums and bouncing pe...

First of all, let us establish that everyone is on social media today. Today, everyone is Instagramming and checking Facebook on their way to work in a cab. Once we have established this, we know that if your business wants to make it to the leagues, your social media strategy must be effective and competitive at the same time. Because it is not just Nike that sells shoes. There are Puma, Adidas, and many others too and each one of these brands wants attention or should I say “engagement”. To begin with, there are some basics that a brand trying to hold its place across social media platforms must keep a note of: Trends. Current affairs. Industry news. Competition. Analyze your competition, weekly. The numbers change in a matter of days and you don’t want to be left unaware now, do you? Target audience. The choice of your consumers is your guide. What kind of content are they consuming, what posts they liked, what questions they are asking? Your budget. Your budget defines the quality ...